
Privacy & Data Policy
Introduction
This policy outlines how [MirrieMöra/Elsa Sutherland] collects, uses, and protects the personal data of guests and other individuals who interact with [MirrieMöra/Elsa Sutherland] in relation to short term lettings and bookings.
[MirrieMöra/Elsa Sutherland] is committed to protecting the privacy of its guests and complying with relevant data protection laws, including GDPR.
Types of Personal Data Collected
Booking Information:
Names, email addresses and contact details of guests and other individuals associated with a booking.
Payment Information, including credit/debit card details or bank account information (if applicable).
Booking details, including dates of stay, number and age of guests (adult or child), property details, and special requests.
Website and System Data:
IP Addresses and browser information for website analytics and security purposes.
Cookies and other tracking technologies to enhance user experience and personalise content.
Customer Service Interactions:
Emails, phone calls, and any other communication including social media related to inquiries, complaints, or other customer service interactions.
How Personal Data is Used:
Booking Management:
To process bookings, manage reservations, and communicate with guests.
To manage payments and refunds.
Communication:
To send bookings confirmations, reminders, and other relevant information.
To respond to enquiries and resolve issues.
Legal Compliance:
To comply with legal obligations, such as tax reporting and data retention requirements.
Website and System Maintenance:
To maintain and improve the website and online booking systems.
To protect against unauthorised access and use.
Data Security:
[MirrieMöra/Elsa Sutherland] takes reasonable measures to protect all personal data from unauthorised access, use, disclosure, alteration or destruction.
Security measures include encryption, access controls, and regular security audits.
[MirrieMöra/Elsa Sutherland] will promptly notify affected individuals should a data or security breach be detected that could compromise their personal data.
Data Storage and Retention:
Personal data is securely stored for a reasonable time frame, as required by law or for the purpose it was collected.
[MirrieMöra/Elsa Sutherland] will delete personal data when it is no longer necessary for the purposes which it was collected and when is no longer required by law.
[MirrieMöra/Elsa Sutherland] may retain some data for archival or historical purposes, subject to appropriate security measures.
Data Subject Rights:
Right to Access:
Guests have the right to request access to their personal data.
Right to Rectification:
Guests have the right to request to correction of inaccurate personal data.
Right to Erasure:
Guests have the right to request the deletion of their personal data, subject to certain legal exceptions.
Right to Restriction of Processing:
Guests have the right to restrict the processing of their personal data in certain circumstances.
Right to Data Portability:
Guests have the right to request the transfer of their personal data to another controller in a structured, machine readable format.
Right to Object:
Guests have the right to object to the processing of their personal data in certain circumstances.
Data Sharing:
[MirrieMöra/Elsa Sutherland] may share personal data with third-party service providers when necessary, such as booking platforms, payment processors or email service providers, but only for the extent necessary for the purpose of which the data was originally collected.
Changes and Updates to this Policy
When this policy is updated a notification will be placed on www.mirriemora.co.uk either in the heading banner or bottom banner to alert customers that a change has been made. This policy was last updated on 27 th April 2025.
Contact Information
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